How to get sponsored as a small League of Legends streamer

Small League creators usually get their first sponsor through a revenue share or affiliate program, not a flat fee, because those programs pay per result and have no follower minimum. Pick a sponsor your viewers would actually use, show it honestly in your videos or streams, and track the results from your link. The MOBA Trainer Partner Program is one built for League creators of any size: you earn 30% of the net revenue from every subscriber who joins through your link, for their first 11 months.

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1. Start with revenue share, not flat fees

Brands that pay a fixed fee per video usually look for channels that already have large, steady views. That is hard to show when you are just starting.

Revenue share and affiliate programs work the other way around: they pay for the results your link brings, so the size of your channel matters less. They are the most common first sponsorship for small creators, and the results you collect become proof for bigger deals later.

2. Pick a sponsor that fits a League audience

Many guides send small streamers to general hardware and gaming gear affiliates. They can work, but your viewers watch you because they play League, so a product made for League players is easier to talk about and easier for them to say yes to.

A training app is a natural fit for a League channel: you can show a puzzle on stream, talk through the decision, and your viewers can try it themselves. The best sponsor is one you would recommend without being paid.

3. Show the product, don't just read an ad

Viewers skip ad reads. They watch you use something. Solve a puzzle live, react to a lesson, or compare your answer with the best players' choice. That kind of integration fits your content and brings more viewers to your link.

Put your link in the description or in a pinned chat command, and mention it out loud once or twice. Always disclose a paid partnership: platforms and advertising rules in many countries require it, and viewers trust creators who are open about it.

4. Track your results and make a simple media kit

Your first sponsorship is also your first case study. Keep track of clicks, sign-ups and paying subscribers from your link, and note which videos or streams brought them.

Put it all on one page: your channels, typical views per video or average live viewers, your audience's region and language, and your best results. That is your media kit, and it is what the next sponsor will ask for.

5. How the MOBA Trainer Partner Program works

MOBA Trainer is a training app for League of Legends: players solve real game situations as puzzles and learn why the best players choose what they choose. It runs on Windows, macOS, iPhone and Android, in the web app and in the Discord bot Moti, in 12 languages.

The Partner Program is open to League and MOBA creators on YouTube, Twitch, TikTok, Kick, X and Instagram, with no minimum follower count. You earn 30% of the net revenue from each viewer who registers and subscribes through your partner link, for the first 11 months of their subscription. Net revenue is what MOBA Trainer keeps after VAT and payment fees.

After you sign you get your partner link, a live dashboard with clicks, sign-ups and subscribers, a stream widget that shows the same numbers to your viewers, and a media kit. Once your balance reaches $250 you send an invoice and it is paid within 14 days; smaller balances roll over to the next quarter. After the first 14 days either side can end the agreement with 7 days' notice, and you keep earning on the subscribers you already brought.

After your first integration

Look at your dashboard a few days after each video or stream. Note which format brought the most sign-ups: a long video, a Short, or a live session.

Do more of what worked. A clear record of real results, even small ones, is worth more to a sponsor than your follower count.

Apply to the MOBA Trainer Partner Program

Applying takes about 2 minutes. We review your channels and reply on Discord or by email. Your viewers can try MOBA Trainer for free: the daily puzzle and the first lesson cost nothing, and the full campaign is part of the Season Pass.

Frequently asked questions

How do small League of Legends streamers get sponsored?
Most start with a revenue share or affiliate program that pays per result and has no follower minimum. Pick a product your viewers would use, show it honestly in your content, track the results from your link, and use those results to get the next deal.
Do I need a minimum number of followers?
Not for the MOBA Trainer Partner Program. League and MOBA creators of any size on YouTube, Twitch, TikTok, Kick, X or Instagram can apply.
How much does the MOBA Trainer Partner Program pay?
30% of the net revenue from every viewer who signs up through your partner link and subscribes, for their first 11 months. Net revenue is what MOBA Trainer keeps after VAT and payment fees; refunds and chargebacks are subtracted.
When do I get paid?
Once your balance reaches $250, you can send an invoice and it is paid within 14 days. Smaller balances roll over to the next quarter.
What does an integration look like?
A video, Short or stream that features MOBA Trainer, with your partner link in the description. For example, solving a puzzle live and talking through the decision.
What can my viewers try for free?
The daily puzzle and the first lesson are free. The full campaign is part of the Season Pass, $9.99 a month or $69.99 a year. MOBA Trainer runs on Windows, macOS, iPhone, Android, the web app and the Discord bot Moti.
Do I have to say it's sponsored?
Yes. Disclose every paid partnership. Platforms and advertising rules in many countries require it, and it keeps your viewers' trust.